Road to the Semi-Finals · Season 1 · 2027

Creator, Media & Ad Tech

A Cannes-based thematic road to the semi-finals for AI-native startups shaping creators, media, advertising and marketing.

This is an independently organized side event planned in Cannes during festival week in June 2027. It is not part of Cannes Lions, and no festival affiliation or endorsement is claimed.

Applications: Theme-specific schedule · to be announced
Next stage: Semi-Finals · September 2027
Finale: In person · October 2027

Application dates and process Partner with this format

Topic scope

A focused room, not a separate judging standard.

The theme shapes sourcing, partners and programme context. Startup quality and advancement are judged under the shared competition framework.

Creator platforms
Media and entertainment
Advertising technology
Marketing technology

Call for host and partners

Build this road with us.

We are recruiting delivery, ecosystem, investor, media and commercial partners. Partnership never buys a score, a finalist place, applicant data or an unreviewed jury seat.

Discuss hosting Discuss partnership

Advancement